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Despite facing a recent sales ban imposed by the International Trade Commission (ITC), Apple maintains its dominance in the smartwatch sector with an impressive 59% market share, outshining rival Fitbit by a substantial 32%, as per data from Stocklytics.com.
RELATED: Apple’s new smartwatches underwhelm due to a lack of innovation, says GlobalData
The ITC’s decision to prohibit the sale of Apple’s latest smartwatches, in response to alleged patent infringement claims by Masimo, has created upheaval for the tech giant. The embargo poses a threat to Apple’s anticipated earnings of $120 billion by the end of the quarter.
In a swift response, Apple proactively removed several smartwatch models from global shelves ahead of the December 26th deadline, strategically countering the ITC’s ruling. The commission asserts that Apple infringed upon Masimo’s patent rights by integrating cutting-edge technology capable of measuring blood oxygen levels.
The full story and statistics can be found here: Apple Watch Popularity Soars to 59% in the U.S. Despite Facing Sales Ban
