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Simwood, a leader in software-defined carrier solutions, has launched a groundbreaking WhatsApp for Business integration, enabling telecommunications carriers, MSPs, and platform operators to bridge their enterprise clients directly to over three billion global WhatsApp users via voice and messaging.
This production-ready service allows for seamless voice call routing between WhatsApp and unified communications platforms like Microsoft Teams and standard SIP systems, creating new omni-channel revenue streams for service providers.
A Complete Omni-Channel Communications Solution
The integration extends beyond voice to include full two-way WhatsApp messaging capabilities. Businesses can leverage Simwood’s API to route conversations or connect them to AI-driven conversational agents for automated, contextual interactions across both text and voice channels. This enables secure, compliant, and auditable customer engagement on the world’s most popular messaging platform.
For carriers and MSPs, this integration serves as a powerful differentiator. They can now offer clients verified, encrypted, and high-quality WhatsApp calling and messaging as a service, enhanced by Simwood’s suite of advanced features like call recording, sentiment analysis, and AI agents.
Designed for Speed and Scalability
A key advantage of Simwood’s solution is its frictionless deployment. The service does not require number porting or allocation through Simwood; it works with any existing WhatsApp Business Account globally, allowing for immediate activation.
“WhatsApp is where billions of conversations are already happening, and we’re making it part of the carrier ecosystem,” said Simon Woodhead, CEO of Simwood. “We’re giving carriers a way to offer secure, high-quality communication without changing how they work today. It’s about removing friction and unlocking new revenue.”
The move is part of Simwood’s API-first, programmable platform strategy aimed at helping partners avoid legacy stagnation. “Legacy models move at legacy speeds,” added CTO Charles Chance. “We’re breaking down barriers between platforms and giving operators the tools to deliver truly unified, any-to-any communications.”
A Foundation for Future Innovation
Available now on Simwood’s global network, this integration empowers partners to rapidly develop, deploy, and monetize white-label communication services. With its Bring-Your-Own-Carrier (BYOC) flexibility and single API approach, Simwood provides the foundation for next-generation, omni-channel business communication.
