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Bloomberg is reporting that Amazon.com Inc., Meta Platforms Inc., Pinterest Inc. and Twitter Inc. are among the leading tech companies that have backed out of CES in Las Vegas next month, citing the surge of COVID-19 cases globally.

T-Mobile US Inc., a sponsor of the annual Consumer Technology Association event, said that Chief Executive Mike Sievert will no longer deliver a keynote address and that the company plans to “significantly limit” its presence, while Alphabet Inc.’s Google and Sony Group Corp. are keeping tabs on local conditions but still planning to attend for now.

The show, put on by the Consumer Technology Association, is still scheduled to get underway in early January. But efforts to return to normal after an online-only event this year have been hindered by the raging omicron variant.

Samsung Electronics Co., a key presenter at CES, said Tuesday it was “closely monitoring the current health situation” and planning to take appropriate measures. Its next steps could include “a smaller delegation on-site and the strengthening of online experiences,” the company said.

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But several big names are pushing ahead with plans for the event, a 54-year-old institution that typically attracts tens of thousands of people and has previously showcased products such as the VCR, DVD and Microsoft Corp.’s Xbox.

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Source: Bloomberg

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