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The Mobile Ecosystem Forum (MEF) has announced the return of its Global Carrier Billing & Mobile Payments Summit, taking place on 9–10 September 2025 in Amsterdam. This year’s event will feature an exclusive fireside chat between legendary footballer Clarence Seedorf and Leone Crescenzi, esports expert from Cookies Digital.

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Seedorf, the only footballer in history to win the UEFA Champions League with three different clubs—Ajax, Real Madrid, and twice with AC Milan—will join Crescenzi in exploring the growing intersection between professional athletes and gamers. The session will examine how principles of skill mastery, repetition, and innovation are driving excellence in both sports and esports.

Showcasing Gaming & Esports Innovations

Crescenzi will spotlight Cookies Digital’s latest launches, including:

  • ATP Tour Goldenpass
  • Serie A Livestream Pass

He will also unveil upcoming esports and gaming innovations designed to enhance fan engagement, expand Cookies’ customer base, and deliver greater value for mobile carriers.

Summit Theme: “From Reach to Revenue”

This year’s theme, “From Reach to Revenue: Aligning Operators, Advertisers and Content Providers for the Next Chapter of Mobile Payments,” will focus on strategies for revenue growth, consumer engagement, compliance, and innovation.

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The summit will gather mobile network operators, advertisers, media buyers, content providers, gaming creators, esports professionals, regulators, and technology platforms from across the UK, Europe, Africa, and the Middle East.

Key Focus Areas

The two-day agenda will spotlight:

  • Revenue generation & monetisation
  • User engagement & retention
  • Direct Carrier Billing (DCB) innovations
  • Partnerships & collaboration
  • E-wallets, privacy & fraud prevention
  • Gaming & esports opportunities
  • Global regulatory challenges & compliance best practices
  • Emerging markets in AR/VR gaming, streaming & education

With participation from over 20 international markets, the event will showcase regional successes and provide localized insights from payment service providers and top-tier merchants.

Event Details

Date: 9–10 September 2025
Venue: Van der Valk Hotel, Amsterdam Zuidas
Organizers: MEF in partnership with Informa Tech

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