Experts to demonstrate TV tech that enhances viewer experience and helps save energy


​​The International Telecommunication Union (ITU) and the European Broadcasting Union (EBU) will hold a demonstration featuring the latest advances in television broadcasting technology on Tuesday, 7 March 2023.

Technology to be displayed at the demo includes High Dynamic Range (HDR) broadcasting, Advanced Terrestrial Broadcasting (DVB-I) 5G broadcast capacities and Energy Aware Broadcasting.

The technologies—ranging from technical applications that optimize picture quality to those that support sustainability approaches—represent outcomes of studies on broadcasting services conducted by the ITU Radiocommunication Sector (ITU-R).


EVENT: ITU – EBU demonstration on advanced broadcasting technologies
Tuesday 7 March 2023
 17:30-19:30 CET
LOCATION: ITU Headquarters, Montbrillant Building (1st Floor)
 Journalists accredited to the UN, please register at [email protected]

The demonstration precedes “Broadcasting in times of crisis – 2023,” a joint ITU-EBU workshop to discuss current and future trends using terrestrial radio and television in emergency broadcasting. Presentations from the workshop will be available online.

Journalists accredited to the UN that register via [email protected] will be provided an ITU visitors pass to attend the event.



COVER PHOTO: Mirage News

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