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Covalense Digital, a global leader in digital engineering and transformation, has announced a major release of its flagship Csmart CRM, part of its next-generation Digital BSS suite.

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The upgraded platform is designed to redefine customer relationship management with AI-powered intelligence, a modernised user experience, and enterprise-grade enhancements that improve efficiency, drive growth, and elevate customer engagement.

What’s New in Csmart CRM?

The latest release of Csmart CRM introduces:

  • A sleek, modern UI/UX with mobile-optimised design
  • Dynamic, role-based dashboards with drag-and-drop functionality
  • AI-driven forecasting and intelligent automation for ticket routing and prospect scoring
  • A no-code workflow engine for faster customisation\
  • Multilingual and RTL support for global enterprises

In addition, the platform provides lead-to-cash automation, CPQ-ready tools, real-time collaboration features, field masking and encryption for data security, and gamification elements to boost sales performance.

Who Benefits from the Upgrade?

  • Sales Teams: Faster deal closures with gamified performance insights
  • Support Agents: Quicker resolutions with 360° customer views
  • Executives: Real-time dashboards and AI forecasting for informed decisions
  • Finance Teams: Transparent quote-to-cash visibility
  • Customers: Personalised onboarding and seamless digital experiences

Business Impact: Driving Growth Through Intelligence

The new Csmart CRM ensures a smarter and more connected customer experience with:

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  • Real-time lifecycle tracking and end-to-end lead-to-cash orchestration
  • AI-based forecasting for predictive insights
  • Multi-language and multi-currency support for global enterprises
  • Outlook integration, SSO, and QR-based lead capture for seamless workflows

By combining AI and automation, enterprises can now unlock use cases such as automated onboarding, omnichannel engagement, and territory management with minimal disruption to existing workflows.

Covalense Digital’s Commitment to Innovation

“This release marks a significant step forward in our commitment to innovation,” said Santhosh Lagishetty, Vice President – Product Management at Covalense Digital. “By embedding AI and intelligent automation, we are redefining how enterprises engage customers, anticipate trends, and streamline operations. These enhancements will deliver measurable improvements in efficiency, customer satisfaction, and competitive advantage.”

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