Brands spent whopping $90b on influencer ads in five years
Over the past years, influencers have become one of the top choices for social media marketers, providing brands an opportunity to reach millions ...
APPLY: FirstBank announces application for second edition of FirstBank Technology Academy
First Bank of Nigeria Limited, Nigeria’s premier and leading financial inclusion services provider has announced the call ...
6 Costly yet avoidable digital marketing mistakes
With the digital marketing industry predicted to reach $807 billion by 2026, it has become a crucial aspect of modern ...
How print benefits from artificial intelligence
How artificial intelligence could change the online print industry was the topic of the first AI bootcamp ...
Come to Minna where Motiv8 is building people and dreams
By Jeremiah Unom Come to Minna, Niger state in central Nigeria and experience the transforming essence of ...
Aligning the marketing and sales teams to maximize SaaS business growth
By Prince Abubakar In this modern business landscape, it’s becoming increasingly crucial for sales and marketing teams to work together. Misalignment between sales ...
FirstBank graduates 4th set of participants in senior management development programme – SMDPÂ
The SMDP is an intensive skill development programme structured to enhance core leadership and business competencies of ...
STARZPLAY partners with TPAY for mobile payments
In an exciting collaboration, STARZPLAY, one of the region’s top three subscription video-on-demand (SVOD) services, has announced a ...
Marketplace tech democratising used equipment sales
With major OEM brands embracing Krank’s online marketplace platform to remarket equipment themselves, the task of keeping ...
Why authenticity online is crucial for personal brands in this digital age
By Tracy Yekaghe The digital age denotes the contemporary period marked by the ubiquitous adoption of digital ...
